Brand Identity

Igbere Development Association Identity

A community identity built around unity, shared responsibility and progress.

OrganizationIgbere Development Association
My contributionFull identity design and event collateral, 2017
Igbere Development Association logo with a thirteen-tooth orange gear, green IDA lettermark and circular motto.
The complete identity mark. Thirteen gear teeth and thirteen foundation lines represent the villages that make up Igbere.
Front of an Igbere Development Association event invitation featuring the identity system.
The identity extended to an event invitation, demonstrating its use across association communications.
Privacy-safe back of the Igbere Development Association event invitation.
Invitation back. Personal phone numbers have been removed for privacy.

A visual system for collective progress.

The IDA identity is built around the idea that community strength depends on participation. Like the teeth of a gear, each village has its own position and purpose: a single tooth cannot move the whole mechanism, but when every part engages, individual effort becomes collective progress. The open circular form expresses unity and forward movement while keeping the community open to growth. Thirteen gear teeth represent Agbo, Eziama, Amaukwu, Amankalu, Amakpo, Ibinanta, Amaofufe, Ibinaukwu, Umusi, Okafia, Ohumola, Amaoji and Amaiyi. Thirteen horizontal lines provide a second reference to these communities as the collective foundation upon which Igbere is built. Orange carries energy and creative momentum, green conveys growth and stability, and red adds determination and strength.

Capabilities demonstrated

Brand identityLogo designSymbolismColor strategyPrint collateral